Inayaili de León Persson
on 27 January 2012


This article was last updated 5 year s ago.

If you’ve ever had to create Ubuntu or Canonical related design materials, chances are you had a look at the Brand Guidelines, which, until now, have only existed in the form of bulky PDFs. Those days are over, as we happily introduce the brand new Ubuntu Brand Guidelines site, where you can read the guidelines and download the assets necessary to create your projects.


Ubuntu Brand Guidelines homepage

You can learn more about the Ubuntu brand values and the brand assets, such as our logos, colour palette and pictograms, and how to use them. You can also consult some of our Web-specific guidelines, look at examples of design work that has been done, and download assets like the logos and pictograms.


Brand assets section on the Brand Guidelines site

This is the first iteration of the site: lots of content is being prepared and will be added later on, and we will also work on some refinements to the asset download process, as well as adding many more useful downloads, such as templates and photography.

Among the more frequently requested assets are HTML and CSS snippets and templates that can simply be copied and pasted on internal and external projects, so the designer or developer can be certain everything looks as it should. This is in the works, but it’s something that takes a little bit more time to get just right, so please bear with us.

For now, we’d be delighted to get your feedback on this first version: have you found anything particularly useful on the site? What would you like to see there that you think it’s missing? How do you think it can be improved?

We hope we enjoy the online Ubuntu Brand Guidelines!


Newsletter
signup

Get the latest Ubuntu news and updates in your inbox.

By submitting this form, I confirm that I have read and agree to Canonical's Privacy Policy.

Related posts


Lyubomir Popov
17 February 2025

A deep dive into our grid system and typography for the A4 format

Article Ubuntu

We recently redesigned our whitepapers as part of our broader rebranding project. Let’s look at some of the ideas behind our approach to layout and typography. The goal? A reliable, accessible modular system that communicates with clarity, purpose and precision across mediums — qualities that tie directly back to our...

Lyubomir Popov
17 February 2025


Lyubomir Popov
23 June 2025

Improving our web page creation workflow: how structured content is slashing design and development time

Article Ubuntu

Co-authored with Julie Muzina A year ago, during our Madrid Engineering Sprint, we challenged ourselves to dramatically reduce, or even eliminate, the need for constant design involvement in the day-to-day creation of web pages. Our strategy for achieving this is based on a smarter, more structured approach to content....

Lyubomir Popov
23 June 2025


Nkeiruka Whenu
28 May 2025

The 2025 Frankfurt Engineering Sprint: What did you miss?

Article Community

If you have ever wondered what goes on when your friends say that they’re going on a “Business trip” abroad, then allow me to spill the beans 🫘. Let’s recap what you may have missed from Canonical’s Frankfurt Engineering Sprint this May, shall we? My name is Nkeiruka, and I work as a Software Engineer

Nkeiruka Whenu
28 May 2025